Wynford Dore
Wynford Dore is a British businessman and entrepreneur who has developed multiple successful companies.
Since 1999 his life has been devoted to
understanding and helping people with essential neurological skill development.
This quest was driven by the plight of his eldest daughter who had struggled
throughout school. In her late teens her depression led her to attempt to take
her own life. Fortunately she survived and this led to Wynford turning his R+D
talents to understanding why and how our brains determine which skills we will
become good at.
In his early career he worked as
a software programmer at Jaguar Cars and he showed a keen eye for spotting and
developing innovative solutions to problems. He formed his first company, Nullifire
Ltd, to offer a novel solution to structural fire protection - this led to the
increasingly extensive use of exposed steelwork in many public, commercial and
industrial buildings. He set up research centres in Coventry and Paris, which
led to breakthroughs in the development of novel designs for new construction
using fire-resistant paint technology.
Dore sold Nullifire in 1998,
switching his energies to focus on the brain processing challenges. He began
collaborations with neuroscientists and cognitive psychologists from Harvard,
Sheffield University, and others, eventually to develop web-based software programs
designed to enhance brain skills development.
Challenged by the problems faced
by most schools, a staid educational system, and little motivation for real
improvement, with his cousin, a former headmaster and government advisor on
educational reform, they bought a private school (Arnold Lodge School) in Warwickshire,
and there they progressively implemented novel educational & motivational
strategies to enhance students' learning and achievement. They remain committed
to ensuring that the school uses the latest proven methods for educating
children in the most engaging ways possible.
These methods led to the creation
of innovative software programs for educational assessment and a new company,
Educational Development International PLC, which was sold to Pearson PLC in
2011, the world's largest education & testing company.
A devoted father of 4 and
grandfather, Dore's keenest desires are to continue his education related
research and to develop web-based, drug free programs that make a difference in
the lives of others His quest is to help them develop and strengthen essential
brain-based skills - concentration, working memory, motivation, processing
speed, coordination, and visual-motor integration in a permanent way. Strongly
driven by ongoing data collection and programmatic research, this company (Zing
Performance) has now progressed onto multiple web-based platforms and apps
helping children, adults and athletes.
He shares his life with his
soul-mate Ninka Mauritson who also saved her son's life by her determination to
find solutions for problems where others had failed. Together they have the
same life purpose - to help people have lives that are wonderfully fulfilling.
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